
Scotland has performed significantly worse than any other country in UK. That's why I wanted to analyse a country that at a first impact may not sound attractive, but which in fact, counts a lot for the results of the UK as a whole.
The country faced a deep financial downturn which affected particularly the financial services. The performance of Scotland affected the Overall results of UK during the year. Many jobs have been cut during this year and 2008 and many others are expected to be cut in the next year. Predictions shows that the Scottish economy will contract by 4.9% this year, compared to 4.6% spread all over the UK. The slowdown of the Scottish economy was also due to the fact that the banking crisis affected the main two banks in the country RBS and HBOS.
Media Analysis:
Reuters, started to describe the news by bringing the opinion of Ernst & Young Scottish ITEM club. The article shows which sector has been mainly affected during the recession period, such as the banking system. Moreover, it explains how Scotland could adjust the situation rather than a change to the fundamental structure of the economy, by shifting toward more export activity. In addition, the article reports a sentence from ITEM saying "the low level of Sterling presents a real opportunity at the moment for Scottish businesses to expand their market share and to help offset the impact of depressed domestic demand" Which in my opinion is crucial at the moment for Scotland having the Sterling navigating at a low level. Furthermore, the article stated the unemployment rate, it also took in consideration a poll made by Ipsos Mori Scotland, which found that 42% of people thought unemployment was the most important issue facing the country, with 37% thinking that the economic situation was the biggest concern. The Poll showed also political influence by the Scottish National, Conservatives, Labour and Liberal Democrats Parties whether to vote for a referendum on independence.
The article from BBC News, stated which sectors were mainly affected in Scotland by the recession which significantly underperformed compared to the rest of the UK, such as financial services, business services, hotels and catering services. The article gave the same indications as the one from Reuters at some stage. But the interesting point of the article is the job losses prediction for the next year of 3,000 as bank restructuring continues, which particularly in the financial services the number reached 4,300 jobs lost already in the last 15 months. the output in the financial sector shrank by 8.4% last year compared with he rest of Britain 0.8%.
The Independent, had a really short article about the news. It only stated the main figures, with an explanation from the Ernst & Young. Unfortunately the article did not give any author's opinion on this, so this was not really an interesting article to read for a Scottish citizen.
My conclusion regarding this news is that Scotland's unemployment rate has reached very high levels compared to the other neighbour countries and there is no doubt that more pain has yet to come. The country will have a slow recovery, but it will depend heavily on the financial services especially the RBS and HBOS. But I believe personally that the country should play on the fact that the sterling at the moment is weak which is a rare thing, this may lead to a good exporting strategy by the private sector.
Sources:
Reuters:
http://www.nytimes.com/reuters/2009/11/29/business/business-uk-britain-economy-scotland.html
BBC News:
http://news.bbc.co.uk/1/hi/scotland/8383970.stm
Independent:
http://www.independent.co.uk/news/business/news/scottish-recession-will-continue-deep-into-2010-predicts-ernst--young-1830365.html



After reading the news this week I've asked myself whether the big bankers have really felt the crisis? Wondering if the word "humility" has ever been taught in their minds. Goldman Sachs especially, has taken the attention of the financial media after reporting a significant profit in the last quarter. of course, media and not only were divided regarding the big compensation plan that big banks will give to their employee at the end of the year, focusing with attention to Goldman. While the world's recovery seems to see the light at the end of the tunnel, Goldman seems to be much further enjoying already their bonuses in a "Hawaiian island".